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Mobile development

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You may get lost in the labyrinth of today’s mobile app development tech. That’s why we’re here to match a specific framework and the most suitable processes with the requirements of your business. Using adequate technologies lets us deliver a solution – Android, iOS, or hybrid – translated into the best results and adjusted to your budget.

Tailor-made mobile apps for your brand

You can leave home without keys or a wallet, but not without a smartphone

Today, being present and adjusted to the mobile channel is a must. We create mobile applications as a core or an extension to your business. Our applications are used to book hotels, order cosmetics, pay bills, or manage parcels. We offer services dedicated for both enterprises and startups.

Our developed projects

Main services

Android Development

Smartphones using the Android operating system hold an 87 percent share of the global market and the trend is expected to increase over the forthcoming years.

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iOS Development

iOS is second of the most popular mobile operating systems in the world, but it’s users are the biggest spenders when it comes to paid applications and in-app purchases.

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Flutter Development

Flutter is one of our favorite technologies. It’s great if you want to test your mobile app on multiple markets and need to do it fast. If you are introducing a completely new service, investing in a cross-platform app is a much better choice than going native.

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What can we offer as a mobile development company?

Expertise

Extensive expertise in mobile development, constant training and qualifications improvement.

Engagement

Only in-house, dedicated mobile team devoted to your project and ready to answer your concerns.

Flexibility

Possibility to scale our team vertically and horizontally according to your business needs.

Experience

Proven record of case studies and success stories (our apps as no. 1s in Google Play and App Store).

Stability

Ability to work in a complex and fast-changing environment with stable foundations.

What process can you expect?

If you want an application to help develop your business and provide return on investment, it must be well thought out, designed in accordance with the best practices, and above all, have functions that will make it easier for a customer to use your services.

1. Creating a project brief

A brief is a document which provides information about the project and defines its goals and expectations, being the basis for our further conversations. Its main purpose is for a project team to understand what is expected from the product and what are its main assumptions, which helps in planning the design process and setting priorities.

2. Creating user paths

It’s a process of mapping out the journey a user takes from the moment they launch the app to the completion of their desired action. It begins with understanding the target user’s needs and preferences, which guides the design of intuitive interfaces and logical navigation. The path is structured to smoothly guide users through each step and make them feel like at home.

3. Business analysis

Combining market research, user insights, and competitive analysis let’s us inform the app’s development strategy. The process begins by identifying the business goals and target audience for the app, followed by an in-depth analysis of user needs and preferences. It involves examining market trends, understanding the competitive landscape, and pinpointing gaps in the current market that the app can fill.

4. First mock-ups and prototypes

Mock-ups provide a preliminary look at the app’s design, layout, and visual elements, offering a static blueprint of the user interface. They are essential for visualizing the app’s aesthetics and user experience, even before any functional coding begins. Prototypes take it a step further by adding interactivity. These working models of the app allow for basic interaction, simulating the user experience and navigation flow.

5. UI design

Visual identity is a key aspect of running a business, as it distinguishes your product from the competition. Good design creates a consistent experience among users, makes the product look professional, inspires consumer confidence, and directly affects their purchasing decisions, building brand recognition.

6. Creating an initial backlog

It starts with the aggregation of all requirements gathered from business analysis, stakeholder input, and user feedback. These items are then prioritized based on factors like business value, user impact, and technical complexity. The initial backlog is then regularly reviewed and updated to reflect changes in project scope, market demands, or user needs.

7. Selecting the OS

It’s important to know if you want your application to reach users of only one of the popular iOS and Android systems, or both. Although the question seems simple, the answers can be extremely different depending on what type of business you run, where you operate or who you provide your services to.

8. Choosing a programming language

It’s a decision that significantly influences the app’s functionality, performance, and development process. That’s why this choice should be guided by project requirements, platform compatibility, performance needs, time-to-market, budget constraints, and future maintenance needs.

9. Deciding on using API

the necessity of integrating an API largely depends on the complexity and functionality of your app. While simple applications might function well as standalone entities without the need for connecting to external systems or servers, more complex apps often require APIs to fetch, update, and manage data dynamically. This integration can significantly enhance user experience, offering real-time interactions and a seamless flow of information between the app and various online services or databases.

10. Creating an MVP

The MVP approach involves identifying and implementing the core functionalities that solve the primary problem for users or address their most immediate needs. This process starts with distilling the app’s concept down to its essence, determining what is absolutely necessary for the app to be functional and appealing to its initial user base. The goal is to launch a product that can be brought to market quickly to gather real-world feedback from users, which then informs future development and enhancements.

11. Publishing the app in stores

This stage involves navigating the app through approval processes of platforms like the Apple App Store and Google Play Store, which includes complying with their guidelines, optimizing app listings with engaging descriptions and visuals, and configuring distribution settings.

12. Maintenance & updates

Once the app goes live, the focus shifts to regular maintenance, encompassing performance monitoring, user feedback assimilation, and periodic updates to enhance functionality, bolster security, and introduce new features.

Native vs. hybrid application

Deciding which type of application will best suit your needs is not easy, as the offer differs in terms of time and cost of project implementation. You can easily get confused by the ever-changing technology and the mixed  signals you get from different sources. So, who’s right? Are there any universal rules you should  follow? 

Native apps

Native apps are created exactly for a specific operating system and can only be downloaded and installed on devices for which they were designed. Depending on the OS for which they are addressed, they are created with the use of the Swift or Objective-C languages ​(for iOS) and Kotlin or Java (for Android).

Hybrid apps

Hybrid apps can be deployed to different systems using specific software development kits (SDKs) and keeping the same code. Although several solutions have been developed over the years to create hybrid applications, Flutter is currently in the lead, followed closely by React Native.

How can you use your app to earn?

Monetization of a mobile application is the process of generating revenue related to a given  app which can financially support its development. 

However, before you think about acquiring users, select a monetization model that will affect  your further strategy. You can choose from options that can be freely combined, depending  on the characteristics of the industry and the target audience of the application. When  deciding on a specific solution, consider the user journey and the impact that monetization  activities will have on it. After all, you don’t want to frustrate your audience and thus  negatively affect the brand’s reputation. While figuring out the best monetization strategy  for your app can be a bit more complicated than you might think, it is also a key step  on the road to profitability. 

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Mobile development team members

  • 1 Project Manager

    responsible for process optimization and flawless communication between a client and developers.

  • 2 Software Architect

    makes high-end software design decisions, communicates with a business owner and software development team.

  • 3 UX Designer

    creates positive user experiences, so every person that uses the product can do it seamlessly, without obstacles or hard processes to learn.

  • 4 Product Designer

    builds user interfaces that connect people with software, making everything functional and put in context.

  • 5 Mobile Developers

    build custom mobile applications for Google’s Android and Apple’s iOS using Swift, Kotlin and Flutter technologies.

  • 6 API & Backend Developers

    take care of databases and other internal processes, building the internal part of the product.

  • 7 Quality Assurance Specialist

    establishes testing procedures, writes testing scenarios, performs manual and automatic tests.

Reviews

The contract was executed honestly, with due diligence, and within the allotted time. The quality guarantee and technical support was carried out professionally and in accordance with the contract.
A consistently reliable partner, iteo is a strong company which delivers skilful products. We haven’t experienced a single problem from their side with the timeline or scope.
iteo team was very engaged and dedicated to helping us meet our goals. Even when working on strict timelines, they always delivered without sacrificing the quality of the deliverables.
iteo team demonstrated a lot of care to make sure things were done right. They seemed to have a vester interest in making this product great, even though they don’thave any equity in the company.
iteo offered creativity and strong project management. They delivered each phase of the project on time and within budget.

Mobile development knowledge hub

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